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Display ads purchased with Amazon DSP can run on Amazon-owne

Display ads purchased with Amazon DSP can run on Amazon-owned inventory and third-party inventory in both desktop and mobile environments.

Question: Display ads purchased with Amazon DSP can run on Amazon-owned inventory and third-party inventory in both desktop and mobile environments.

  • True
  • False

Explanation

Amazon DSP supports programmatic display buying across Amazon-owned inventory and third-party inventory. Display placements can run in both desktop and mobile environments when the inventory is eligible. This allows advertisers to reach audiences across multiple supply sources and device types. The same campaign can use Amazon Ads audience signals while delivering beyond Amazon-owned placements.

Why the other options are incorrect

False is incorrect because Amazon DSP display ads are not limited to one inventory owner or one device environment.

Source for verification

https://advertising.amazon.com/solutions/products/amazon-dsp

https://advertising.amazon.com/solutions/products/display-ads

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon DSP Certification" page.

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