Every ad contains a URL displaying your website address. You can add two optional path fields to the display URL in a text ad. What’s an advantage of using these optional path fields?

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Here is the answer of the question: Every ad contains a URL displaying your website address. You can add two optional path fields to the display URL in a text ad. What’s an advantage of using these optional path fields?

  • To give users an idea of the content they’ll see upon clicking the ad
  • To give users more options over which landing page they want to navigate to
  • To match an appropriate landing page with the search term that triggered the ad
  • To allow the Google Ads system to anticipate what content is present on the landing page

The above question is related to “Google Ads Search Certification“. You can find all the updated questions and answers related to to “Google Ads Search Certification” on the “Google Ads Search Certification Exam Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

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