Affiliate and Partnerships Industry – Fundamentals Certification Path

Question: Select the correct answers. What does CPA stand for? Cost Per Asset Cost Per Advertisement Cost Per Acquisition Cost […]

Question: Select the correct answers. "Brand" is another name for ______. (Please select all that apply.) Publisher Advertiser Merchant Partner

Question: Select the correct answer. Tracking technology attributes and credits sales to _________. the correct financial services company the correct

Question: Select the correct answer. What is NOT an example of a partner? Blogger Google PPC Coupon Website Influencer The

Question: Is this statement true or false? Retargeting ads are a type of display advertising. True False The answer(s) to

Question: Is this statement true or false? The majority of Millennials trust traditional marketing. True False The answer(s) to the

Question: Is this statement true or false? The vast majority of digital ad-spend goes to Facebook and Google. False True

Question: Select the correct answer. "Recruitment" in the affiliate and partnerships industry refers to which of the following? The optimization

Question: Select the correct answer. Which part of the Partnership Lifecycle would messaging partners about new products fall under? Engage

Question: Select the correct answer. In which scenario would an advertiser be mostly likely to use a CPL (Cost per

Question: Is this statement true or false? Brands pay partners commission. True False The answer(s) to the question is highlighted

Question: Select the correct answer. Which of the following would be an example of a partner in the retail vertical?