Question: Google Display ads lets advertisers upload their own ads to the system, allowing advertisers greater control over the look and feel of their messaging. What are the two types of uploaded ads?
- Image ads and dynamic ads
- Shopping ads and remarketing ads
- Video ads and call-only ads
- AMPHTML ads and image ads
Explanation
Advertisers seeking complete creative autonomy can develop custom graphics outside the platform and import them directly into their campaigns. The system accepts standard image files like GIF, JPG, and PNG to serve as static or animated banners. Marketers can also utilize the AMPHTML framework to build highly customized, interactive creatives that load significantly faster than traditional web elements. Bypassing the automated asset assembly process ensures strict adherence to corporate branding guidelines across the Google Display Network.
Why the other options are incorrect
Dynamic ads rely on the system to automatically combine individual text and image assets at auction time instead of allowing marketers to upload finalized design files.
Shopping campaigns utilize product data feeds to automatically generate promotional listings rather than accepting custom graphical uploads.
Call-only ads are restricted to search network formats designed strictly to generate phone calls without any graphical or display network components.
Source for verification
https://support.google.com/google-ads/answer/1722096
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Display Certification" page.