in setting up the value of an online conversion action what should you do 125732Pin

In setting up the value of an online conversion action, what should you do?

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Question: In setting up the value of an online conversion action, what should you do?

  • Regardless of the value of the lead, always set it as $0.
  • Regardless of the value of the lead, always set it as $1.
  • If the average value of a lead is $20, assign the value as $20.
  • If the average value of a lead is $20, assign the value as $200.

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads – Measurement Certification" page.

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