Let’s say you’re evaluating a customer of your organization as a potential brand advocate. In addition to the three R’s, what’s another criteria you could use to determine whether this person would represent your organization well?

Hootsuite Social Marketing
  • brand affinity
  • political values
  • influencer connections
  • brand rub
  • number of followers
  • all of these

Leave a Reply

Your email address will not be published. Required fields are marked *