Question: Márcia is looking to optimize their product listing through enhancing their A+ Content. Which of the following best practices could help improve their content?
- Increase the product price to stay comptetative
- Use text fields—rather than embedding text in images
- Obtain more five-star rated reviews
Explanation
A+ Content should use editable module copy so product information remains readable across placements and devices. Text placed inside images can reduce accessibility and may be harder for Amazon systems and shoppers to interpret. Clear copy fields help the product detail page communicate benefits, features, and comparison details more effectively. This supports content quality without relying on pricing changes or review volume.
Why the other options are incorrect
Product price affects retail competitiveness, not A+ Content quality.
Five-star reviews can support shopper confidence, but they do not optimize A+ Content structure.
Source for verification
https://sell.amazon.com/tools/a-content
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Advanced Retail Certification" page.