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Here is the answer of the question: Match each advertising objectives with the correct definition.
| Purchase | Focuses on capturing existing demand for your brand or products by reaching an audience who is already considering your brand. (1) |
| Awareness | Focuses on generating new, long-term demand and interest for your brand and products, and is the beginning of customers’ interest in a product or brand. (2) |
| Loyalty | Focuses on repeat purchases and creating a following for your brand by encouraging continued engagement with your brand. (3) |
| Consideration | Focuses on building new, short-term demand for an advertiser’s products and encourages shoppers to browse and think about purchasing your brand and products. (4) |
The above question is related to “Amazon Video Ads Certification“. You can find all the updated questions and answers related to to “Amazon Video Ads Certification” on the “Amazon Video Ads Certification Assessment Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.
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