PPC Fundamentals Course with Joel Bondorowsky

Question: True or false? Building an attribution model helps you to attribute appropriate credit to multiple marketing channels that contributed […]

Question: Which is NOT a consequence of the situation when you DON’T bid on your brand name? Losing users who

Question: Fill in the blank. Branded SEO is \_\_\_\_\_\_\_ because SEO is about being \_\_\_\_\_\_\_ and nobody is more \_\_\_\_\_\_\_

Question: How should Remarketing lists be segmented? Choose two options. Number of visitors to your landing page. Value of the

Question: When you have dedicated landing pages, who is the home page meant to serve? Users that do not know

Question: Which example of display targeting is NOT one that targets users by content? Remarketing Contextual Targeting Targeting Topics Placement

Question: True or false? It is important to track in-app actions to optimize for users that are engaged in completing

Question: How much budget should you set when launching your Universal App campaigns? 50 times that of your target cost

Question: If a keyword has a 2% conversion rate, and the value of a conversion is $100, what is the

Question: True or false? Your campaign should be limited by its budget setting when you want to limit losses on