Question: Stanley has access to LinkedIn Recruiter. Which additional objective will he see in Campaign Manager?
- Recruitment
- Talent leads
- Job applicants
Explanation
Talent Leads is an additional Campaign Manager objective available to companies with an active LinkedIn Recruiter contract. It is used to build a pipeline of candidates interested in career opportunities. The objective works with Landing Pages to generate candidate leads. This makes it distinct from standard hiring traffic or general lead generation objectives.
Why the other options are incorrect
Recruitment This is incorrect because LinkedIn identifies Talent Leads, not Recruitment, as the additional objective tied to LinkedIn Recruiter access.
Job applicants This is incorrect because Job applicants is a standard objective for driving applications, not the additional objective unlocked by LinkedIn Recruiter access.
Source for verification
https://www.linkedin.com/help/lms/answer/a422763
https://www.linkedin.com/help/lms/answer/a424570
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "LinkedIn Marketing Solutions Fundamentals" page.