Question: True or false? It is critical to have a robust, exciting wish list leading up to the renewal conversation.
- True — The wish list should primarily focus on ideas from the client’s CEO.
- False — When it comes to the renewal, the client does not typically care about the future; rather, they will solely judge the renewal based on the deliverables already created.
- True — Investing time to regularly brainstorm creative, exciting, and innovative ideas for your client’s wish list will motivate them to keep going.
- False — The renewal is primarily based on whether the company has budget for the website moving forward.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Growth-Driven Design Agency Certification" page.