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What is a Carousel Ad?

What is a Carousel Ad?

Question: What is a Carousel Ad?

  • An ad format that creates an interactive story with swipeable series of cards in the LinkedIn feed
  • An ad format that allows you to promote your message directly in the LinkedIn feed
  • An ad format that consists of a headline, brief text, and an optional image and appears on the right rail on desktop

Explanation

Carousel Ads are a Sponsored Content format that appears in the LinkedIn feed. They use multiple swipeable cards to tell a sequenced story or showcase several products, features, or insights. Each card can include its own image, headline, and destination link. This format is designed for interactive feed engagement, not right-rail desktop placement.

Why the other options are incorrect

Single Image Ad This is incorrect because a single-feed creative does not use multiple swipeable cards.

Text Ad This is incorrect because right-rail desktop placement with brief text and an optional image describes Text Ads.

Source for verification

https://business.linkedin.com/advertise/ads/sponsored-content/carousel-ads

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "LinkedIn Marketing Solutions Fundamentals" page.

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