Question: What is the minimum daily budget for a Sponsored Products campaign?
- $1 USD
- $10 USD
- $100 USD
Explanation
The minimum daily budget for a Sponsored Products campaign is $1 USD. This budget controls the average amount an advertiser is willing to spend each day. Sponsored Products campaigns use a cost-per-click model, so spend occurs when shoppers click the ad. Starting with the minimum budget allows campaign activation, but higher budgets may help campaigns collect performance data faster.
Why the other options are incorrect
$10 USD is incorrect because it may be a recommended starting amount in some guidance, but it is not the minimum daily budget.
$100 USD is incorrect because it is far above the minimum required daily budget for Sponsored Products.
Source for verification
Amazon Ads Sponsored Products bidding rules. advertising.amazon.com
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Sponsored Ads Certification" page.