Question: When should an advertiser use content targeting?
- To exercise more control over the devices that their campaign runs on.
- To reach users based only on their demographic characteristics like age or gender.
- To show ads based on specific searches, topics, or placements.
- To make sure ads are only shown to users who've previously made a purchase on the website.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Video Professional Certification" page.