Question: Which of the following is NOT a best practice when creating knowledge base articles?
- Use questions as titles
- Use bullet points
- Use a casual tone
- Use screenshots and GIFs
Explanation
Knowledge base articles should be clear, professional, and instructional. HubSpot Service Hub recommends using question-based titles, bullet points, and visual aids like screenshots or GIFs to improve readability and self-service success. Casual tone reduces clarity and can confuse users. Professional formatting ensures content is actionable and easy to follow.
Why the other options are incorrect
Use questions as titles: Helps customers find relevant articles quickly.
Use bullet points: Improves readability and breaks down complex information.
Use screenshots and GIFs: Visual aids enhance understanding and usability.
Source for verification
HubSpot Knowledge Base Writing Best Practices
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