Question: You want to create a compelling screenshot for your app. Which of the following is a recommended best practice for a compelling app screenshot in a Google Play store listing?
- Use a GIF file for screenshots to keep file sizes as small as possible.
- Include screenshots on all supported device platforms to broaden your potential user base.
- Use a well-known logo of a famous product to create fan interest for your app.
- Include a call to action to encourage interested users to download your app immediately.
Explanation
Effective screenshots should represent the app experience across the device platforms the app supports. Google Play’s preview assets guidance recommends adding screenshots for different supported form factors to help users understand compatibility and experience. These assets should show actual app content and important user-facing features. This improves the usefulness of the store listing without relying on promotional or misleading elements.
Why the other options are incorrect
GIF file Google Play screenshots do not use GIF format for store listing screenshots.
Famous product logo Using a protected logo without permission can violate Intellectual Property policy.
Call to action Download urgency is promotional language and is not recommended for preview assets.
Source for verification
https://support.google.com/googleplay/android-developer/answer/9866151
https://support.google.com/googleplay/android-developer/answer/9888072
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