Question: You want to monitor user acquisition data by country with the store analysis report. Which metric can help you find the information that you want?
- First-time installers
- Active devices
- Compare to peers
- Average revenue per transaction
Explanation
Google Play Console acquisition reporting supports country-based analysis through acquisition metrics. First-time installers identifies users who installed the app for the first time after visiting the store listing. This metric is useful for understanding how effectively the listing converts new users in each country. It belongs to user acquisition reporting rather than device activity, peer benchmarking, or monetization.
Why the other options are incorrect
Active devices Tracks installed device activity, not new user acquisition from the store listing.
Compare to peers Provides benchmarking context, but it is not an acquisition metric.
Average revenue per transaction Measures monetization, not country-level acquisition volume.
Source for verification
https://support.google.com/googleplay/android-developer/answer/6263332
https://support.google.com/googleplay/android-developer/answer/9859173
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