Question: You're preparing to create your first responsive display ad and want to make sure you follow best practices. How many headlines, images, and short descriptions should you prepare in order to drive strong results?
- 3
- 5
- 2
- 7
Explanation
For responsive display ads, Google Ads recommends preparing multiple creative assets so the system can generate stronger ad combinations. The recommended starting set includes at least five images, five headlines, and five descriptions. This gives Google AI enough variety to test combinations across Display inventory. More asset variety improves the chance of matching the right message and format to each placement.
Why the other options are incorrect
3: This provides less asset variety than the recommended starting set.
7: This is not the stated best-practice number for headlines and descriptions.
2: This provides too few assets for strong responsive display ads combinations.
Source for verification
https://support.google.com/google-ads/answer/10759203
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