A chain of regional bookstores is looking to drive more value from their Google Ads campaigns by creating a value-based bidding strategy for the first time. Which best practice should they follow first in order to get started?

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Here is the answer of the question: A chain of regional bookstores is looking to drive more value from their Google Ads campaigns by creating a value-based bidding strategy for the first time. Which best practice should they follow first in order to get started?

  • Begin with a strong measurement and attribution strategy based on their goals.
  • Enable a volume-based Smart Bidding strategy in all campaigns.
  • Create a value-based Smart Bidding strategy in their top two campaigns.
  • Build a large list of negative keywords to tailor traffic and eliminate uninterested consumers.

The above question is related to “Google Ads AI-Powered Performance Ads Assessment“. You can find all the updated questions and answers related to to “Google Ads AI-Powered Performance Ads Assessment” on the “Google Ads AI-Powered Performance Ads Assessment Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

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