Question: A marketing manager is setting up Dynamic Search Ads for a future sales promotion. They'd like their Dynamic Search Ads to bring users to the same webpages that their standard search ads already lead to. Which Dynamic Search Ads targeting option could achieve this objective?
- Using URL.
- Using all webpages.
- Using Landing pages from standard ad groups.
- Using categories.
Explanation
Dynamic Search Ads can use Landing pages from standard ad groups to target the webpages already used as landing pages in existing Search ad groups. That makes it the only option that directly aligns dynamic traffic with the same destinations already used by standard search ads. Google Ads describes this as a way to increase traffic to webpages already used in current ad groups and campaigns. It is also a predefined category target, so it avoids manually listing URLs while still keeping targeting tied to those existing landing pages. Google Help+1
Why the other options are incorrect
Using URL targets specific URLs or URL patterns, but it does not automatically match the full set of landing pages already used by standard Search ad groups. Google Help+1
Using all webpages can send traffic to any eligible page on the site, so it is broader than the existing landing pages tied to current Search ads. Google Help
Using categories organizes pages by theme, but only the specific category for Landing pages from standard ad groups is built to mirror current Search ad destinations. Google Help+1
Source for verification
https://support.google.com/google-ads/answer/7334472?hl=en
https://support.google.com/google-ads/answer/2471185?hl=en
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Search Professional Certification" page.