Question: Amazon DSP allows you to create and download custom reports and configure reports with specific metrics and dimensions to suit your campaign goals.
- True
- False
Explanation
Custom reporting in Amazon DSP lets campaign analysis be organized around selected metrics and dimensions. This supports goal-based reporting because different objectives require different performance signals. Dimensions define how results are grouped, while metrics define what performance values are measured. Downloadable reports make those configured results available for review outside the reporting interface.
Why the other options are incorrect
False is incorrect because Amazon DSP supports configurable and downloadable custom reporting.
Source for verification
https://advertising.amazon.com/help/GN9EDPASLDDKNT7F
https://advertising.amazon.com/API/docs/en-us/guides/reporting/dsp/get-started
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon DSP Certification" page.
