Author name: Pankaj Jangir

Question: Francois recently created his company’s LinkedIn Page. According to LinkedIn, how many followers does his Page need to have

Question: Juan is considering running Text Ad campaigns to drive Consideration. According to LinkedIn, which key performance indicator (KPI) is

Question: Santosh is launching his first ad campaign on LinkedIn and he’s resource constrained. What should he consider as he

Question: Campaign Manager columns cannot be customized. TRUE FALSE Explanation Campaign Manager allows advertisers to customize reporting views through the

Question: According to LinkedIn, companies that post 4 times per week see a 2x lift in engagement with their content.

Question: Message Ads are only effective for driving conversions. FALSE TRUE Explanation Message Ads are part of Sponsored Messaging and

Question: Dynamic ad formats are broadly divided into which categories? Select three. Job Ads Spotlight Ads Follower Ads Lead Gen

Question: Which are Matched Audience Targeting types? Select all that apply. Email Contact Targeting None of these Account Targeting Retargeting

Question: LinkedIn recommends that you start low and optimize to find your ideal bid. TRUE FALSE Explanation LinkedIn recommends using

Question: What does every LinkedIn Ad campaign start with? A budget A report An objective An audience Explanation LinkedIn campaign

Question: What can someone with the Account Manager role do in Campaign Manager? Change billing details Create and edit campaigns

Question: Louis is looking to reach decision makers at IT companies. How should he target? Select all that apply. Seniority