Here is the answer of the question: Beatriz is setting up a Google Search campaign using a conversion-based Smart bidding strategy. To meet her value-based objectives, she’s decided to go with Target ROAS. What best practice can she follow to set her initial ROAS target?
- She should provide a Target ROAS that’s exactly 10x the highest keyword cost in the campaign.
- She should use an average of what she estimates all of her competitors are paying for conversions.
- She should check the campaign’s historical conversion value per cost metric in Google Ads and use that as a guide.
- She should provide the system with the conversion cost that she’s hoping to pay in her campaign.
The above question is related to “Google Ads Search Professional Certification Exam“. You can find all the updated questions and answers related to to “Google Ads Search Professional Certification Exam” on the “Google Ads Search Professional Certification Exam” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.
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