Question: Consider the following blog post title: "6 Questions To Ask Before You Plan Your #GivingTuesday Campaign." This is an example of which type of headline format?
- List format
- How-to format
- Secret of format
- Negative angle format
Explanation
This title matches the List Formula because the number signals that the content is organized as a set of items rather than as a process or narrative. HubSpot teaches that the List Formula introduces the topic, presents the main points in a list, and closes with a conclusion. A headline built around “6 Questions” tells the reader to expect a numbered collection of points, which is the core pattern of list-based content. That makes it a list-style headline instead of an instructional or curiosity-only format. HubSpot+1
Why the other options are incorrect
How-to format fits a title that explains how to do something, while this title promises a numbered set of questions instead. HubSpot+1
Secret of format does not apply because the title does not frame the topic as hidden insight or exclusive discovery. HubSpot+1
Negative angle format does not apply because the headline is structured around a list, not around a negative or warning-based framing. HubSpot+1
Source for verification
https://academy.hubspot.com/lessons/creating-blog-content
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot Content Marketing Certification" page.
