Darci is reviewing an overlap for her brand and notes that one of the overlapping audiences has a size of 4. What does this indicate?

Here is the answer of the question: Darci is reviewing an overlap for her brand and notes that one of the overlapping audiences has a size of 4. What does this indicate?

• The audience is 4 times as likely to interact with the brand than the average audience on Amazon.
• The overlapping audience is 4 times as likely to fall into the audience selected for the report than the average audience on Amazon.
• The overlapping audience is 40% similar to the average audience on Amazon.
• The audience is larger than 40% of all Amazon audiences.

The above question is related to “Amazon Ads Campaign Planning Certification Assessment“. You can find all the updated questions and answers related to to “Amazon Ads Campaign Planning Certification Assessment” on the “Amazon Ads Campaign Planning Certification Assessment” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.