For optimal performance with AI Max, how should a practitioner modernize their account structure?

Question: For optimal performance with AI Max, how should a practitioner modernize their account structure?

  • Roll targeting into exact match campaigns and reduce redundancy.
  • Use only one headline and one description per ad.
  • Deactivate all automated bidding strategies.
  • Fragment targeting into as many ad groups as possible.

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Search Professional Certification" page.

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