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Google Ads accounts have three levels. To change their budge

Google Ads accounts have three levels. To change their budget, at which level would an advertiser make their change?

Question: Google Ads accounts have three levels. To change their budget, at which level would an advertiser make their change?

  • Account level only
  • Either the account level or the campaign level
  • Campaign level only
  • Ad group level only

Explanation

Google Ads lets advertisers set and edit an average daily budget at the campaign level for each campaign. Google Ads also supports account budgets, which act as a spending limit for the account when that billing setup is used. Because both budget controls exist in the platform, budget changes can be made at either of those two levels. The ad group level is not a budgeting level in the Google Ads account structure. Google Help+2Google Help+2

Why the other options are incorrect

Account level only This is incomplete because Google Ads also lets advertisers change budget settings at the campaign level. Google Help+1

Campaign level only This is incomplete because Google Ads also supports account budgets for eligible accounts. Google Help+1

Ad group level only This is incorrect because Google Ads does not set budgets at the ad group level. Google Help+1

Source for verification

https://support.google.com/google-ads/answer/6385083?hl=en

https://support.google.com/google-ads/answer/7054229?hl=en

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Search Professional Certification" page.

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