Hootsuite Social Marketing

Question: Let’s say you want to create an Instagram ad, and want a high degree of control over budget, targeting, […]

Question: A good first step to connecting with influencers is to: Send a formal email explaining your product and asking

Question: A social media policy is intended to: mandate the required amount of social media promotion employees must do on

Question: Branded hashtags work best on the following platforms: Twitter and Pinterest Instagram and Twitter Facebook and Twitter Facebook and

Question: You should use the 3 R’s, Relevance, Reach, and Resonance, to help you evaluate advocacy candidates. Resonance refers to

Question: If you have a Facebook Business page, you can also create and manage ______________ ads through the Facebook advertising

Question: Which of these is NOT a best practice for sharing content on social media? encourage employees to share content

Question: Which of these is NOT a best practice for increasing engagement on Pinterest? use video content whenever possible use

Question: When taking photos using your phone, why is it important to tap the subject of the photo on the

Question: When announcing an employee advocacy program, it’s important to reinforce why sharing content on behalf of an employer is

Question: Since a business cannot follow their Facebook followers directly, it’s important to build a community and demonstrate customer care

Question: A practical benefit of ________________is that it requires little in the way of resources which can be helpful for