If you use third-party served creatives in Amazon DSP, which of the following policies are true?

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  • When directing to an Amazon Ads site for mobile in-app ads with third-party tags, Amazon Ads requires using a 1×1 pixel and not a redirect.
  • If you are running creatives served through a third-party on eligible Amazon DSP inventory, you will need to append your third-party tag in the tag source section of creative settings.
  • All content must be served from the ad server’s domain and may not call from other domains. Only secured calls (https://) are accepted.
  • Amazon Ads accepts third-party hosted creative libraries from all third-party ad servers.
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