If you wanted to create new audiences for your eCommerce site through segmentation that made sense for your business — basing it on users who’ve made a purchase, for example — which of these approaches would give you a predictive audience?

Here is the answer of the question: If you wanted to create new audiences for your eCommerce site through segmentation that made sense for your business — basing it on users who’ve made a purchase, for example — which of these approaches would give you a predictive audience?

  • You create an audience of users who are likely to purchase in the next seven days
  • You create an audience of users who made a purchase in the last 30 days
  • You create an audience of users who added items to their purchase wishlist
  • You create an audience of users who started checking out but didn’t complete the purchase

The above question is related to “Google Analytics Certification“. You can find all the updated questions and answers related to to “Google Analytics Certification” on the “Google Analytics Certification” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

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