Question: Mari wants to get insights on what people are saying about her brand. Which tool should she use?
- Page Insights
- Page Activity
- Content Suggestions
- Page Analytics
Explanation
Page Activity is used to view interactions connected to a LinkedIn Page, including comments, mentions, reposts, reactions, and related activity. This makes it the correct tool for understanding how people are engaging with and talking about a brand. It supports direct review of audience conversations rather than only reporting performance metrics. LinkedIn separates this engagement view from broader analytics features that focus on trends and measurements.
Why the other options are incorrect
Page Insights is not the primary LinkedIn Page feature for reviewing comments, mentions, reposts, and reactions.
Content Suggestions helps identify relevant content ideas, not monitor direct brand-related activity.
Page Analytics focuses on performance trends and metrics, not the live interaction view of what people are saying.
Source for verification
https://www.linkedin.com/help/linkedin/answer/a567278
https://www.linkedin.com/help/lms/answer/a548316
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