Trailhead wants audio ads on Amazon Music and streaming TV on Prime Video. What should they know about this supply?

Question: Trailhead wants audio ads on Amazon Music and streaming TV on Prime Video. What should they know about this supply?

  • Both are Amazon O&O inventory exclusive to Amazon DSP
  • Audio on Amazon Music requires a separate audio platform and cannot be managed alongside video campaigns
  • Amazon Music is open internet supply accessible via any DSP, while Prime Video is exclusive O&O

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Programmatic Solutions Certification" page.

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