Question: Trailhead wants display ads driving to their app download page (not Amazon). Which creative type should they use?
- Brand Store Creative (BSC), which drives traffic to an Amazon Brand Store page
- Responsive eCommerce Creative (REC), which promotes Amazon store products using ASIN data
- Asset-based creative (ABC), which traffics viewers to any website
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Ads Programmatic Solutions Certification" page.