Question: True or false? If you want to think of your company as a flywheel, you shouldn’t think of your sales process as a funnel.
- True
- False
Explanation
HubSpot’s flywheel is the broader model for customer-driven growth, while funnels can still describe specific processes. A sales process can be analyzed as a funnel to understand conversion points and friction. The flywheel shows how that sales process connects with marketing, service, and customer experience. Using both models helps teams improve individual processes while supporting overall momentum.
Why the other options are incorrect
True incorrectly assumes the flywheel eliminates the usefulness of funnel analysis within specific business processes.
Source for verification
https://www.hubspot.com/flywheel
https://academy.hubspot.com/lessons/inbound-fundamentals
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