Question: What are the three tracking solutions for Google App campaigns?
- Google Analytics for Firebase, app attribution partners, codeless tracking with Google Play.
- Google App Analytics for Advertisers, app attribution partners, Google Play conversion tracking.
- Google App Analytics for Advertisers, codeless tracking with Google Play, website attribution partners.
- Google Analytics for Firebase, app attribution partners, Google Ads Analytics.
Explanation
Google Ads supports app measurement through Google Analytics for Firebase, app attribution partners, and Google Play conversion tracking. These solutions send app install and in-app action data into Google Ads for reporting and bidding. Google Analytics for Firebase can measure app events through the Firebase SDK. Google Play can track eligible Android app activity without adding tracking code for supported conversion types.
Why the other options are incorrect
Google App Analytics for Advertisers This is not the official Google Ads app measurement product name.
Website attribution partners App campaigns use app-focused measurement sources, not website attribution partners.
Google Ads Analytics This is not a separate official tracking solution for App campaigns.
Source for verification
https://support.google.com/google-ads/answer/6100665?hl=en
https://support.google.com/google-ads/answer/7382633?hl=en
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Apps Assessment" page.