What are three key elements of an AI-powered Search campaign? Choose three.

Question: What are three key elements of an AI-powered Search campaign? Choose three.

  • Expanded text ads
  • Smart bidding
  • Marketing objectives
  • Broad match
  • Responsive search ads

Explanation

Google identifies AI-powered Search as a combination of Smart Bidding, broad match, and responsive search ads. Smart Bidding uses auction-time signals to set bids based on conversion or conversion value goals. Broad match expands reach to additional relevant queries, giving the system more flexibility to find valuable searches. Responsive search ads use multiple headlines and descriptions so Google Ads can assemble the most relevant message for each query. Together, these three features help Search match queries, tailor bids, and adapt creatives in real time. Google Help+2Google Help+2

Why the other options are incorrect

Expanded text ads They are not part of Google’s AI-powered Search framework, which uses responsive search ads instead. Google Help+1

Marketing objectives They guide campaign setup, but they are not one of the three core AI-powered Search components. Google Help+1

Source for verification

https://support.google.com/google-ads/answer/12158267?hl=en

https://support.google.com/google-ads/answer/12159142?hl=en

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Search Professional Certification" page.

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