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What does CRM stand for?

What does CRM stand for?

Question: What does CRM stand for?

  • Custom Rendering for Mobile
  • Custom Relationship Modules
  • Customer Relationship Management
  • Customer Rotation Model

Explanation

CRM stands for customer relationship management in HubSpot’s terminology. HubSpot defines the CRM as the database that stores business relationships and processes. It organizes customer information through records, properties, and associations. This system helps teams track interactions and manage relationships across the customer experience.

Why the other options are incorrect

Custom Rendering for Mobile refers to display behavior, not relationship management.

Custom Relationship Modules is not HubSpot’s definition of CRM.

Customer Rotation Model is not a HubSpot term for managing customer relationships.

Source for verification

https://knowledge.hubspot.com/get-started/manage-your-crm-database

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot Inbound Certification" page.

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