What is the importance of determining the value of your average lead in a lead generation campaign?

Here is the answer of the question: What is the importance of determining the value of your average lead in a lead generation campaign?

• It helps to create effective content and messaging for the target audience
• It helps to identify how many leads you need from the campaign to hit your sales goals
• It sets the minimum and maximum score threshold for qualifying leads
• It determines the quality of the leads and whether they are worth pursuing

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