Question: Which distribution channels help drive new audiences? Select all that apply.
- Online forums
- Social media ads
- Guest posts
Explanation
Distribution beyond owned subscriber lists helps expand reach to people who may not already know the brand. Social ads can target audiences by defined criteria and introduce content to new prospects. External communities and third-party publishing placements can increase visibility where relevant audiences already spend time. HubSpot campaigns can help organize these activities and measure how distribution contributes to marketing performance.
Why the other options are incorrect
Email primarily reaches an existing subscribed audience rather than discovering new audiences.
Source for verification
https://knowledge.hubspot.com/ads/create-ads-audiences-in-hubspot
https://knowledge.hubspot.com/campaigns/create-hubspot-campaigns
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