Question: Which of the following is NOT an automated bidding strategy?
- Maximize conversions
- Maximize views
- Target ROAS
- Target CPA
Explanation
HubSpot’s bidding strategy guidance lists automated options such as Maximize conversions, Target CPA, and Target ROAS for Google Ads. HubSpot Blog The excluded choice does not appear as one of those automated bidding strategies in HubSpot’s framework. HubSpot Blog That is because it points to a view-based outcome rather than a named automated bidding strategy used in HubSpot’s Google Ads bidding list. HubSpot Blog+1 In this context, the correct distinction is based on the official bidding strategy names HubSpot identifies. HubSpot Blog
Why the other options are incorrect
Maximize conversions This is one of HubSpot’s listed automated bidding strategies for increasing conversions. HubSpot Blog
Target ROAS This is one of HubSpot’s listed automated bidding strategies for optimizing toward return on ad spend. HubSpot Blog
Target CPA This is one of HubSpot’s listed automated bidding strategies for optimizing toward a target acquisition cost. HubSpot Blog
Source for verification
https://blog.hubspot.com/marketing/bidding-strategy
https://academy.hubspot.com/courses/digital-advertising
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