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Which two items are needed when you're developing a manually

Which two items are needed when you're developing a manually created asset? Choose two. Select 2 Correct Responses

Question: Which two items are needed when you're developing a manually created asset? Choose two. Select 2 Correct Responses

  • You need a headline.
  • You need a description.
  • You need a sitelink.
  • You need business information.

Explanation

A manually created asset in Google Ads requires the core text fields that form the ad message: a headline and a description. Google Ads identifies headlines and descriptions as required assets, while other asset types are additive rather than mandatory. These required text assets give Google Ads the content it needs to assemble and serve relevant ads. That is why those two fields are the necessary inputs when creating the asset. Google Help+1

Why the other options are incorrect

Sitelink This is an additional asset type that can extend an ad with extra links, but it is not a required text field for creating the core asset. Google Help+1

Business information This is a separate asset category, not one of the required text inputs used to build the main ad message. Google Help

Source for verification

https://support.google.com/google-ads/answer/7331111?hl=en

https://support.google.com/google-ads/answer/2393094?hl=en

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Google Ads Search Professional Certification" page.

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