Here is the answer of the question: Why is it important for an advertiser to consider the length of time between shoppers’ discovery and final purchase?
- There is an opportunity to help high-intent shoppers discover the brand’s product while they are in this research stage.
- Shoppers are less likely to purchase if they leave after the discovery phase.
- Shoppers are more likely to purchase another brand’s products after a certain length of time.
The above question is related to “Amazon Ads Campaign Planning Certification Assessment“. You can find all the updated questions and answers related to to “Amazon Ads Campaign Planning Certification Assessment” on the “Amazon Ads Campaign Planning Certification Assessment” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.
Subscribe to our mailing list and get interesting stuff and updates to your email inbox.