You got them on board to A/B test! And now they are curious for more: in multivariate testing, what are some possible factors you could test? Select all that apply.

Question: You got them on board to A/B test! And now they are curious for more: in multivariate testing, what are some possible factors you could test? Select all that apply.

  • Different subject lines
  • Color of the recipient’s mailbox
  • Internet speed of recipients
  • Call to actions

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Mailchimp Foundations Certification" page.

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