You have an automated email that’s been running for the past three years. The metrics in the post-send page are positive, but you discover that the open rates and click-through rates are quite low in the past two months. Where did you find the metrics from the past two months?

Question: You have an automated email that’s been running for the past three years. The metrics in the post-send page are positive, but you discover that the open rates and click-through rates are quite low in the past two months. Where did you find the metrics from the past two months?

  • Marketing > Email > Email title
  • Marketing > Email > Health > Scroll to High and low-performing emails
  • Marketing > Email > Analyze > Scroll to Email performance dashboard
  • Marketing > Email > Analyze > Scroll to High and low performing emails

Explanation

The Email performance dashboard can show specific marketing emails and their metrics within a selected date range. For a long-running automated email, this allows recent performance to be isolated instead of relying only on lifetime post-send metrics. A two-month window can be selected in the Analyze area to review recent open and click-through performance. This makes it the correct place to compare recent trends for emails that have been active over a longer period.

Why the other options are incorrect

Email title opens the individual email details, which emphasizes post-send performance rather than a selected two-month reporting window.

High and low-performing emails in Email health focuses on deliverability and reputation signals, not filtered email performance over a custom date range.

High and low performing emails is not the section on the Analyze page used for this recent performance view.

Source for verification

https://knowledge.hubspot.com/marketing-email/analyze-your-marketing-email-campaign-performance

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot Email Marketing Software" page.

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