You work on the marketing team for an eCommerce business and you’re looking to summarize the value of YouTube to the leadership team. How should you summarize the shopping trend to them?

Here is the answer of the question: You work on the marketing team for an eCommerce business and you’re looking to summarize the value of YouTube to the leadership team. How should you summarize the shopping trend to them?

  • YouTube users use the platform for inspiration and discovery, but not to take action and make a purchase.
  • Creators influence users’ purchasing decisions, but they take action on other platforms.
  • Creators influence users’ purchasing decisions, and YouTube drives purchasing behavior.
  • YouTube users use the platform for inspiration and discovery, and they choose to purchase on desktop devices.

The above question is related to “Google Ads Video Certification“. You can find all the updated questions and answers related to to “Google Ads Video Certification” on the “Google Ads Video Certification” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.

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