Question: During the campaign setup process, Campaign Manager 360 automatically generates a default ad. What's the critical operational purpose of this specific ad type?
- It functions as a vehicle for high-priority audience segments and re-engagement lists.
- It acts as a technical safety net, making sure a creative is always available to serve when no specific delivery constraints are met.
- It serves as a non-rendering ghost ad used strictly for tracking impressions on external sites.
- It establishes the global CSS and HTML5 templates that all other campaign creatives must inherit.
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