Question: Gordon's Chocolatier's new ad says "Great savings on truffles." Based on Amazon sponsored ads policies, would this ad be approved?
- Yes, in certain regions
- No
- Yes
Explanation
Amazon Ads policies allow savings messaging when it is accurate, relevant, and consistent with the landing page. A generic savings claim such as “great savings” can be acceptable when the advertised offer is supported on the destination page. The copy does not use prohibited pressure language or unsupported numerical pricing claims. Ad approval still depends on whether the claim matches the product detail page, Store, or landing page content.
Why the other options are incorrect
Certain regions is incorrect because generic savings messaging is not approved only through regional eligibility.
No is incorrect because savings copy can be allowed when it follows Amazon Ads policy requirements.
Source for verification
https://advertising.amazon.com/resources/ad-policy/quick-reference
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Amazon Sponsored Ads Certification" page.