How can you perform a bulk creatives upload in Display & Video 360?

Question: How can you perform a bulk creatives upload in Display & Video 360?

  • By using a spreadsheet template, the Display & Video 360 API, or by uploading the creatives directly into Display & Video 360.
  • By using a structured data file or a spreadsheet template in Display & Video 360.
  • By using Display & Video 360 to upload the creatives directly.
  • By using the Display & Video 360 API or a spreadsheet, as there's no option to upload creatives directly into Display & Video 360.

Explanation

Display & Video 360 supports bulk creative creation through built-in creative workflows, spreadsheet-based uploads, and the Display & Video 360 API. Bulk upload is available for supported creative types from the Creatives area in the product interface. Spreadsheet templates let creative details be entered in rows before upload. The Display & Video 360 API is also used when creative operations need to be automated or managed at scale.

Why the other options are incorrect

API and spreadsheet only is incorrect because direct bulk upload is available for supported creative types.

Structured Data Files is incorrect because SDFs manage campaign entities like insertion orders and line items, not the standard bulk creative upload workflow.

Direct upload only is incomplete because spreadsheet templates and the Display & Video 360 API can also support bulk creative management.

Source for verification

https://support.google.com/displayvideo/answer/7165449

https://developers.google.com/display-video/api/guides/managing-creatives/create-creatives

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "Display & Video 360" page.

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