True or false? The 80/20 rule in community building means 80% promotional content and 20% valuable content that serves your community.

Question: True or false? The 80/20 rule in community building means 80% promotional content and 20% valuable content that serves your community.

• True
• False

Explanation

The 80/20 rule in community building emphasizes value before promotion. Most content should educate, support, entertain, or create meaningful interaction for the community. A smaller portion can be promotional when it is relevant and useful. This balance supports engagement because people are more likely to participate when the community is not dominated by sales messages.

Why the other options are incorrect

True is incorrect because the ratio is reversed; the larger share should serve the community, not promote the brand.

Source for verification

https://blog.hubspot.com/blog/tabid/6307/bid/27094/8-guaranteed-ways-to-increase-social-media-reach.aspx

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the "HubSpot Digital Marketing Course" page.