Question: You need to install the Insight Tag on your website to be able to use the Website Demographics tool.
- True
- False
Explanation
Website Demographics depends on the LinkedIn Insight Tag to collect eligible website visitor data. The tag allows LinkedIn to report aggregated professional attributes of visitors in Campaign Manager. These attributes can include job function, seniority, industry, company size, and location. Without the tag installed, LinkedIn cannot generate website visitor demographic insights.
Why the other options are incorrect
False is incorrect because Website Demographics requires the LinkedIn Insight Tag.
Source for verification
https://www.linkedin.com/help/lms/answer/a426264
https://www.linkedin.com/help/lms/answer/a489169
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